Voters Say Election Full of Misleading and False Information

Poll Also Finds Voters Were Misinformed on Key Issues – Linked with World Public Opinion.org.

Published on World Public Opinion.org , December 9, 2010.

Following the first election since the Supreme Court has struck down limits on election-related advertising, a new poll finds that 9 in 10 voters said that in the 2010 election they encountered information they believed was misleading or false, with 56% saying this occurred frequently. Fifty-four percent said that it had been more frequent than usual, while just three percent said it was less frequent than usual, according to the poll conducted by WorldPublicOpinion.org, based at the University of Maryland, and Knowledge Networks … //  

… There were cases with some other news sources as well. Daily consumers of MSNBC and public broadcasting (NPR and PBS) were higher (34 points and 25 points respectively) in believing that it was proven that the US Chamber of Commerce was spending money raised from foreign sources to support Republican candidates. Daily watchers of network TV news broadcasts were 12 points higher in believing that TARP was signed into law by President Obama, and 11 points higher in believing that most Republicans oppose TARP.

The poll of 848 Americans was fielded from November 6 to 15, 2010. The margin of error is plus or minus 3.4 percent. It was conducted using the web-enabled KnowledgePanel®, a probability-based panel designed to be representative of the U.S. population. Initially, participants are chosen scientifically by a random selection of telephone numbers and residential addresses. Persons in selected households are then invited by telephone or by mail to participate in the web-enabled KnowledgePanel®.

For those who agree to participate, but do not already have Internet access, Knowledge Networks provides a laptop and ISP connection. More technical information is available on Knowledge Networks: Methodological Papers, Presentations, and Articles on KnowledgePanel®.

WorldPublicOpinion.org is a project managed by the Program on International Policy Attitudes at the University of Maryland and funded by the Calvert Foundation and the Rockefeller Brothers Fund. (full text).

Comments are closed.